Social media campaign
promoting a vegan webshop,
The main idea behind the campaign is that the user is first negatively triggered, as the picture is asking them if they have got nothing better to do during their summer holiday besides shopping? Then the positive trigger shows a relaxing person enjoying summer because they buy their groceries online from the BulkShop webshop. 
Creative concepts for their logo which needs a redesign in the future but the company did not have the budget for it this time so instead I used different ways to implement the logo in a more attractive way that fits in with the summer promotion.
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